EJJI

This one was just a bit of a personal exercise: what happens when you put yourself inside a world you love? The brief was simple: design a poster that feels like it was ripped off a wall in a basement studio in 1994, and wants you to press play on something loud.

The composition is centered around an Elektron drum machine and some vintage studio monitors: the real tools of beat-making culture, and the halftone-treated portrait between them. The palette of cream, red, black, yellow, and blue is a direct rip from Constructivist propaganda posters: the same aesthetic that influenced early hip-hop and punk graphics.

The texture and grain overlay destroys any semblance of digital cleanliness: everything looks printed and physical. That was the idea. The typography is a clash of a bold slab serif for the name and a stencil font for the subtitle.

What this shows a client: if you're a producer, a DJ, a beatmaker, or a music brand that wants a poster that feels like it has history — like it already belongs in a frame — this is the direction. It doesn't look designed. It looks lived in. That's the harder thing to achieve, and it's what separates a real poster from a template.